HACK take 3: use env var not used by local Cloud Build

Author: ace-n

functions/snippets/pom.xml

@@ -121,9 +121,9 @@
   <profiles>
     <profile>
       <activation>
-        <file>
-          <exists>/builder/home</exists>
-        </file>
+        <property>
+          <name>env.NEW_BUILD</name>
+        </property>
       </activation>
       <properties>
         <skipTests>true</skipTests>